SS Media launched real estate magazine ‘Estate Avenues’ in New Delhi on September 17, 2012.
Aimed at pan India presence in the near future, the magazine has been launched with print run of 80000.
Commenting on the launch, Publisher and CEO, SS Media, Suraj Sharma said, “The Indian real estate industry has evolved several folds in the past decade, yet accurate information on the same for its stake holders such as developers, architects, banks, investors and property consultants is not easily available. This gap gave us the editorial concept for this magazine. It aims to become a definitive guide to keep people abreast of all real estate developments.”
The magazine has a cover price of Rs 60.
Sharma added, “This magazine is our foremost effort to take the real estate sector to the next level of excellence where everyone associated to it gets an equal chance to enhance his or her business opportunities.”
It will available in more than 20 cities of India, including tier II and tier III tier cities such as Ranchi, Patna, Jamshedpur, and Bhopal.
Talking about the content strategy, SL Talwar, Editor, Estate Avenues, shared that they have formed an editorial advisory board that consists of real estate developers, builders, and consultants, who will help draw the content plan of the magazine.