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Soaps advertising in print dips 5 pc during January-May 2008 – AdEx Analysis

14-July-2008
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Soaps advertising in print dips 5 pc during January-May 2008 – AdEx Analysis

Print advertising of soaps (bathing / toilet soaps) recorded a 5 per cent drop during the January-May 2008 period, compared to the corresponding period in 2007. Hindustan Unilever Ltd led in print advertising of soaps during this period, while Venus Toilet Soaps was the most advertised soap brand in print during January-May 2008.

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