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Shoppers’ Stop sets up auction site

Shoppers’ Stop sets up auction site

Author | NULL | Monday, Jan 01,1900 11:11 AM

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Shoppers’ Stop sets up auction site Shoppers’ Stop Limited has set up the first auction site for in-store advertising space in a tied-up with Trade2gain.com—hopes to generate revenue of Rs 50 crore through this initiative. The auction site at www.trade2gain.com, which was operational from October 23 to November 1, 2000, will be followed by another round of auctions in the next few months. Currently there are 703 opportunities to advertise on in-store spaces across six stores in major cities.
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