Top Story

e4m_logo.png

Home >> Media – Print >> Article

Retail sector print ads grow 31 pc during Jan-Aug 2010: AdEx Analysis

27-September-2010
Font Size   16
Retail sector print ads grow 31 pc during Jan-Aug 2010: AdEx Analysis

Print ad volumes of the retail sector grew by 31 per cent during January-August 2010, as compared to January-August 2009. Independent retailers category accounted for two-third of retail sector advertising in print. Pantaloons Retail India Ltd occupied the top position in this sector during this period. More

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business