Realty Plus dons a new look ahead of third anniversary

Realty Plus dons a new look ahead of third anniversary

Author | exchange4media News Service | Thursday, Aug 16,2007 9:17 AM

Realty Plus dons a new look ahead of third anniversary

‘Realty Plus’, India's leading real estate publication from the exchange4media Group, has gone for a complete design makeover. The new look and feel of the monthly magazine ahead of its third anniversary issue in September assumes great significance.

‘Realty Plus’ now sports a more contemporary and cerebral look. According to its Editor, Vinod Behl, increasing demand for the magazine in domestic and international markets had necessitated the changes in design to give the magazine an international look. “The new-look magazine has formats that are more flexible with a wider scope for adaptability and scalability. For the makeover, we have used stylised fonts and colours to bind the entire product together. From information graphics to concepts, every visual element has been creatively used by our design team,” he added.

Living up to its mandate of a pro-reader journal, ‘Realty Plus’ has come a long way to establish itself as a popular and respectable business opportunity publication. Amidst booming real estate and multiple real estate options, the magazine fulfills the need to provide unbiased, authentic and reliable information about the industry’s developments, market trends and investment opportunities to help property buyers take an informed decision.

Behl further said, “The qualitatively and quantitatively rich and insightful editorial content helped us establish a strong bond with our readers and in turn occupying a leadership position in this domain.”

Atul Sharma, General Manager, Realty Plus, said, “Our efforts to improve the magazine from time to time in line with the changing dynamics of the real estate market have paid us rich dividends in terms of circulation. During the last one year, our circulation has grown by 26 per cent. And with the recent makeover of the magazine, which is receiving good response from the market, we hope to clock 165 per cent increase in our circulation from the time we launched (August 2004) till the third anniversary (September 2007).”

Besides its new appearance and feel, ‘Realty Plus’ is also engaged in further revamping its content, offering a world class product in the form of its third anniversary issue due next month. The special issue, packed with over 150 pages of rich content and priced at Rs 50, will unveil a study on India's top developers based on the findings of the Realty Plus-Milagrow research with feedback from property end users and investors.

The other highlights of the issue include a Special Report on top global real estate investment destinations, an investor guide on how, when and where to invest, besides a number of guest articles from the doyens of real estate.

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