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Print ad volumes up 5 pc during first half of 2008 – AdEx Analysis

21-July-2008
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Print ad volumes up 5 pc during first half of 2008 – AdEx Analysis

Print ad volumes registered a growth of 5 per cent during H1 '08, as compared to H1 '07. Non metro newspapers had a larger share of overall print advertising during this period. The education sector led in print advertising during H1 '08, while Tata Motors was the No. 1 advertiser in print during the January-June 2008 period.

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