Top Story


Home >> Media – Print >> Article

Print ad volumes of two-wheelers up 4 pc during 2009: AdEx Analysis

Font Size   16
Print ad volumes of two-wheelers up 4 pc during 2009: AdEx Analysis

Print ad volumes of two-wheelers grew by 4 per cent during 2009, as compared to 2008. Motorcycles was the top category, accounting for 69 per cent share of overall advertising share of the two-wheelers sector in print during 2009. Bajaj Auto Ltd occupied the top position among the advertisers of two wheelers in print during this period. More


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The beauty of the internet business is that as your cost curve flattens, your revenue curve keeps growing up and that's why the valuations are so high, said Ashish Hemrajani, Founder-CEO, BookMyShow

While domestic and international brands are competing for a bigger pie of the growing digital content market, Reliance Jio with its Jio Studios has added a new dimension to this competition.

At the Ad Club Knowledge series event in association with Hindustan Times presented an interactive session with Chandramouli Venkatesan, CEO (special projects) - ‎Pidilite Industries Limited, on his b...