Top Story


Home >> Media – Print >> Article

Prabhat Khabar now eyes readers in rural areas

Font Size   16
Prabhat Khabar now eyes readers in rural areas

Prabhat Khabar has launched ‘Panchayatnama’, a fortnightly tabloid targeted at the rural population.

Speaking on the need for such a publication, Sanjay Mishra, Editor, Panchayatnama, said, “After 32 years Jharkhand witnessed Panchayat elections and we discovered more than 50,000 political workers were not aware about their work .This led us to launch this tabloid for the rural population.”

The tabloid will cover and feature Panchayat-oriented news, information and issues such as empowerment to the Panchayat, monitoring and analysis of their development work, information and review of Government schemes for the Panchayat, incorporation of better people into the Panchayat system, such as the mukhiya and other members.

 “Media can play a very important role in creating awareness amongst the masses, with Panchayatnama, we are doing our bit,” Mishra added.

The new tabloid is being promoted via the main paper Prabhat Khabar.

Tags Prabhat Khabar Panchayatnama Sanjay Mishra

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

The campaign has urged all women to go for an early detection of breast cancer.

The sticky banner appears to show up in YouTube pre-roll ads of other brands, like a standard in-video banner. And the adhesive power of the banner is so strong, that even the characters in the ads ca...

Conceptualized and executed by GREY Group, the latest campaign for ENO demonstrates how the sudden onset of acidity can not only disrupt an otherwise fun moment, but has the potential to derail the ce...