Seeing the success of coffee bars, Pizza Hut has decided to add branded coffee and tea on its menu in India. It is in talk with coffee chain Barista and Nestle for a tie-up.
According to the company sources, Pizza Hut wants to provide its customers a complete pizza meal, with coffee and tea being part of the combo. At present the company has its own coffee and tea on the menu right now. But consumers are demanding more.
Pizza Hut currently offers a variety of pizzas, including a few with Indian toppings. It also offers a variety of salads, carbonated beverages, tea and coffee, and bread and chicken wings as starters.
The company plans to add 20 more outlets next year, with a target to establish at least 100 outlets by 2004. All the outlets are operated through the four franchisees in the country. The company provides the marketing support and supply chain management.