Top Story


Home >> Media – Print >> Article

Pioneer to launch Bhopal edition next month

Font Size   16
Pioneer to launch Bhopal edition next month

Print media major Pioneer Group sets out on an expansion plan through franchise route, as the group is all set to launch its maiden franchise edition from Bhopal on April 24. The newspaper already has editions from Delhi, Lucknow, Kanpur, Allahabad and Varanasi.

In order to bring out the first-ever franchise edition, Pioneer has roped in a leading entrepreneur of Bhopal. Referring to the Bhopal edition, Durbar Ganguly, Executive Vice President, Pioneer Group told that the Bhopal edition would be of 16 pages – out of which only four will be the city pages, while the rest 12 pages will be reproduced from Delhi. “We’ll be keeping the national flavour and editorial standard of Pioneer,” says Ganguly. The group is yet to finalise the Resident Editor for the Bhopal edition.

Dwelling on the expansion plans, Ganguly said after the Bhopal edition is launched, Pioneer has planned to bring out more editions from Jaipur, Chandigarh, Hyderabad and Bangalore through franchise model.

The group, on the other hand, has been consolidating its Delhi edition in terms of editorial quality and circulation. “We’re revamping our supplements and redesigning the newspaper with a complete new look,” Ganguly said.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO