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Pen grows mightier by 20% in print: an AdEx study

23-August-2004
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Pen grows mightier by 20% in print: an AdEx study

Advertisements of writing instruments in print media have recorded 20 per cent growth in the first half of 2004 compared to the same period last year. This is however a fall from the remarkable 100 per cent rise in 2002 compared to 2000.

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