Top Story

e4m_logo.png

Home >> Media – Print >> Article

Page3 gets a new look

13-April-2007
Font Size   16
Share
Page3 gets a new look

Page3, the lifestyle celebrity tabloid, has undergone a revamp. The new changes have been effected from April 1. The in-house team of Page3 has rendered the new look to the tabloid.

As part of the changes, the tabloid has been converted from a weekly to a fortnightly, thus giving more shelf life to the advertiser and more material to the reader. The number of pages has been increased to 52 from the earlier 28.

Among the other changes, the price has been increased from Rs 15 to Rs 30. The newsprint quality has been enhanced with a rich art card cover for a better and glossy look for the readers as well as advertisers.

“The dimensions now come in a smart handy format to give it an international appeal,” said Ashok Ohri, Managing Editor, Page3.

In order to create a buzz around the changes, various initiatives are being planned to connect with the audience by way of radio FM jingles, hoardings at strategic and prime sites, and also tie-ups with five star hotels, besides the brand’s presence in key sites like airport, clubs etc.

For the record, Page3 is published by Combined TV and Cine Network Pvt. Ltd. It covers a wide range variety of topics ranging from fashion, lifestyle, health, astrology, films and entertainment, nightlife, parties and celebrity gossips, among others.

Tags

In this week's chillout, Gupta shares her weekend routine that not only helps her deal with the high stress of corporate life but also allows her to create some cherished memories. Read on…

NP Singh, CEO of Sony Pictures Networks India, talks of SPN’s growth drivers, pay wall for content, sharing IP and more…

The future of the industry will be 1:1 advertising as traditional channels, like television, become more addressable: Bryan Kennedy, Epsilon

The Founder of Pocket Aces shared his insights on how the consumption of content has evolved and how digital media is growing as the preferred medium of entertainment.

Nikhil Kumar will report to Paritosh Srivastava, COO, Publicis India

On the back of resounding success of its maiden work for Motilal Oswal, Mullen Lintas has introduced a sequel in different settings; again, reinforcing the image of Motilal Oswal as ‘Experts in Equity...

Sony Ten 1 took over Star Sports 1 Hindi to lead the sports genre with three of its properties making it to the Top 5 Programs for BARC Week 46