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OTC sector advertising in print up 22 pc during Jan-Sep ’08 – AdEx Analysis

17-November-2008
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OTC sector advertising in print up 22 pc during Jan-Sep ’08 – AdEx Analysis

OTC sector advertising in print went up by 22 per cent during the period January-September 2008 as compared to the corresponding period in 2007. Range of OTC products had the maximum share of overall OTC sector print ad pie, while Maharashtra publications saw the maximum advertising of OTC sector during the period.

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