Top Story

e4m_logo.png

Home >> Media – Print >> Article

Music World in strategic talks with Qwiky’s

12-September-2001
Font Size   16
Share
Music World in strategic talks with Qwiky’s

Music World Entertainment Limited is in talks with the Qwiky’s Corporation for a strategic alliance between the two retail chains. The tie-up will enable Music World to pen its outlets in Qwiky’s coffee pubs. This will also pave way for Qwiky’s to establish its Coffee Islands’ inside the 14 Music World’s stores across the country.

Qwiky’s Corporation, which has established India’s first speciality coffee chain under the brand Qwiky’s has so far opened eight coffee pubs. It has also opened six ‘Coffee Island’s, which are basically store-in-store coffee parlours.

Both the companies are discussing on how to accommodate each other in the existing stores, where space could be a constraint. The tie-up is likely to be formalised within next two weeks.

Qwicky’s has already entered into similar tie-ups with the Indian pizza chain, Pizza Corner and Hidesign. In less than two years, Qwicky ha sold a million cups of coffee in India.

Tags

Murthy hinted on a launch of a digital product sometime soon as competition continues to heat up

Anil Uniyal, CEO, Bloomberg|Quint, on his business objectives, the reason behind pushing back the launch of the channel and more

Oracle India believes that marketing has entirely evolved because of the change in the buying process of customers

Dennis Oudejans, CEO, AdVoice, on the journey so far, targeted AdVoice networks and his vision for the company

Shruti Singh, a journalist with NDTV for over 20 years, defends the network even as former employees accuse it of axing stories

MRSS India has appointed market research professionals, Madhumita Chattopadhyay as Vice President, Praveen Mettelu as Research Director and R Kumar as Consultant

Dennis Oudejans, CEO, AdVoice, on the journey so far, targeted AdVoice networks and his vision for the company