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Marico’s CSR arm to launch Innowin magazine

18-January-2013
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Marico’s CSR arm to launch Innowin magazine

‘Innowin’, a quarterly magazine committed to creating a culture of innovation in India, is due to be launched soon. The magazine is promoted by Marico Innovation Foundation and conceptualised and produced by Spenta Multimedia. It will be made available at all leading bookstores and newsstands across India, as well as through subscription.

Innowin is based on the belief that in today’s world, innovating is the only way to win. The magazine seeks to play the crucial role of an innovation catalyst across business, social and public service sectors.

“Successful innovations and innovators should be highlighted through various media to enhance their reach. The idea to launch ‘Innowin’ germinated from this need to continuously generate knowledge and create a regular channel to disseminate such information,” said Harsh Mariwala, Founder Member, Marico Innovation Foundation, and Chairman and Managing Director, Marico Ltd.

Maneck Davar, Proprietor, Executive Editor and Publisher, Spenta Multimedia added here, “Innovation is a part of life, not just business, and ‘Innowin’ will provide a platform to anyone interested in making a difference. In that, it has untapped potential. The magazine will fight misconceptions such as ‘innovation is only for a privileged few’ or ‘it is limited to a lab setup,’ and it aims to eventually cultivate a culture of innovation in the country.”

Innowin’s content will include articles by successful innovators, thought leaders, policy makers and academicians from all over the world, with a focus on India. Contributors lined up for the first issue include Arun Maira (Member, Planning Commission), Anand Mahindra (Chairman & MD, Mahindra Group), Renuka Ramnath (Founder & MD, Multiples Alternate Asset Management), Santosh Desai (MD & CEO, Futurebrands), and more.

An important CSR initiative by Marico, the Marico Innovation Foundation was founded in 2003 by Harsh Mariwala with the objective of fuelling innovation in India. Apart from Chairman Dr RA Mashelkar, the Marico Innovation Foundation’s Council includes eminent business and thought leaders – Anu Aga, Director, Thermax; Sam Balsara, Chairman & Managing Director, Madison World;  Kishore Biyani, Founder & Group CEO, Future Group; Ashwin Dani,  Vice Chairman & Managing Director, Asian Paints; Dr Naushad Forbes, Director, Forbes Marshall Pvt. Ltd; R Gopalakrishnan, Executive Director, Tata Sons; Ranjan Kapur, Country Manager - India, WPP; Prof Prasad Kaipa, Executive Director, ISB; KV Mariwala, Chairman, HPFL; Prof Sujata Ramdorai, Tata Institute of Fundamental Research; Dorab Sopariwala, Consultant & a leading election analyst; and Ravi Venkatesan, Independent Director, Infosys.

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