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Magazine ad volumes up 7 pc during Apr ’07-Mar ’08: AdEx Analysis

10-November-2008
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Magazine ad volumes up 7 pc during Apr ’07-Mar ’08: AdEx Analysis

Newspapers and magazines were used in an advertising ratio of 95:5 during the April 2007 - March 2008 period. Magazine ad volumes recorded a 7 per cent growth during April 2007 - March 2008 as compared to April 2006 - March 2007. English language magazines saw the maximum advertising during this period.

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