Top Story


Home >> Media – Print >> Article

Lifestyle magazine ‘Urbane’ creates buzz with Urbane Rendezvous

Font Size   16
Lifestyle magazine ‘Urbane’ creates buzz with Urbane Rendezvous

‘Urbane’, a premier people and lifestyle read from Oman, is out to create buzz around the magazine. The magazine recently held its first promotional event, Urbane Rendezvous, which was attended by who’s who of Muscat’s corporate world.

The content of Urbane is skewed towards local and international celebrity news, the latest in trends and fashion, premium cars, gadgets, exotic travel destinations, gourmet guide, health and beauty care, etc.

Sunil Mutreja, CEO, ADINC Media, which brings out Urbane, said, “We are proud to present the discerning readers in Oman a product that is world class both in terms of content and presentation. Urbane is a must read for those keen on following local and international personalities, the latest in lifestyle products, the best holiday locales, cuisine, grooming, health care, etc. Urbane also proves that we can provide the best in people and lifestyle coverage on our own home ground.”

Speaking about Urbane Rendezvous, Ashish Chaturvedi, Media and Publishing Manager, Urbane, said, “It was an evening we conceptualised based on the profile of Urbane magazine, which in itself is a niche offering in this market. With this exclusive occasion, we were reaching out to people with our magazine.”


The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India