Top Story

e4m_logo.png

Home >> Media – Print >> Article

Junior Jagran to reach out to 20 more cities from today

17-June-2005
Font Size   16
Share
Junior Jagran to reach out to 20 more cities from today

In an attempt to entice more children to get into the habit of reading newspapers, leading Hindi daily Dainik Jagran will roll out the Junior Jagran, a weekly supplement, from 20 additional cities. Junior Jagran will be available in these cities along with the main edition starting today.

The newspaper is targeting school students to report for the supplement along with the Jagran editorial team. Sanjay Gupta, CEO, Dainik Jagran, said, “The objective is to encourage the reading habit among youngsters. Also, the supplement will help the children to be updated with what’s happening around them and develop ‘a nose for news.’” Gupta said it would act as a catalyst in nurturing good journalists.

Now, the supplement will be available in Delhi, Haryana, Uttar Pradesh, Uttranchal, Punjab and Jharkhand. It will reach Meerut, Agra, Bareilly, Moradabad, Aligarh, Ghaziabad, Gurgaon, Faridabad, Panipat, Sonipat, Ambala, Karnal, Yamunanagar, Kurushetra, Rohtak, Bhiwani, Hissar; Dehradun, Haldwani and Nainital. Previously, the supplement was available in Jalandhar, Ludhaina, Amritsar, Bhatinda, Patiala, Noida, Dhanbad, Ranchi and Jamshedpur. In all, it will be available in 29 cities on every Friday along with the main edition.

The supplement will be an eight page bilingual (Hindi and English) tabloid, out of which four pages will be written and edited by Junior Jagran National Bureau and rest four pages will be localised. On the reason for going bilingual, he said, “People are becoming bilingual by choice. We speak in Hindi for day-to-day living and English for the academic or professional need. Teenagers are exposed to both medium and Jagran’s efforts is to bridge the gap.”

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Viacom 18 promises to announce new release date soon

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship