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Jayalalitha manages to grab eyeballs despite Supreme Court's 'Neta-free' ads order

Jayalalitha manages to grab eyeballs despite Supreme Court's 'Neta-free' ads order

Author | Abid Hasan | Wednesday, May 27,2015 8:21 AM

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Jayalalitha manages to grab eyeballs despite Supreme Court's 'Neta-free' ads order

Supreme Court had recently banned images of politicians in govt ads except images of PM, President of Chief Justice of India.

Varghese Chandy, Senior General Manager of Malayala Manorama, while speaking to exchange4media earlier had said, “Initially there may be (an impact on print advertising), but politicians will find innovative ways of beating the system.” He was proved absolutely correct by Tamil Nadu Government.

Yesterday the Tamil Nadu government released front page advertisements in all the leading newspapers to celebrate the return of J Jayalalitha as CM of Tamil Nadu.

Though there is no image of J Jayalalithaa in the ad but it boldly says ‘under the dynamic leadership of Hon’ble Chief Minister of Tamil Nadu Puratachi Thalaivi, Selvi J Jayalalithaa - Glorious Rule Of Four Years Amma’s Rule Forever.’

Leading newspapers such as Economic Times, Business Standard, Hindustan Times, Dinamalar, The Indian Express, Mint published ads of Tamil Nadu govt.

Prime Minister Narendra Modi wasn’t far behind. He also grabbed eye balls with his half page advertisement on completion of first year of his govt. The PM gave message to the country about its achievements in the entire year. Other Chief Ministers such as Devendra Fadnavis, CM , Maharashtra, Shivraj Singh Chouhan, CM, Madhya Pradesh and   Ministers like Sushma Swaraj, Suresh Prabhu congratulated Modi on his achievements but the ad only showed PM’s picture and names of other ministers in bold letters.

It can also be highlighted that earlier this week Tamil Nadu government moved to SC asking to review the order because it contradicts the federal structure based on grounds of parity between the Centre and States.

THEN and NOW
 



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