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IT sector’s Print advertising grows 31% in 2004: AdEx study

IT sector’s Print advertising grows 31% in 2004: AdEx study

Author | exchange4media News Service | Thursday, Feb 24,2005 7:35 AM

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IT sector’s Print advertising grows 31% in 2004: AdEx study

The IT sector’s advertising in the Print media grew only 31 per cent in 2004 compared to the previous year. While Desktops contributed the largest chunk of advertising with a 29 per cent share, HP was the biggest advertiser in Print, followed by PCS.

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