Top Story

e4m_logo.png

Home >> Media – Print >> Article

IRS 2010 Q1: Ajit continues lead among Punjabi dailies, Punjabi Tribune is fastest growing

10-May-2010
Font Size   16
Share
IRS 2010 Q1: Ajit continues lead among Punjabi dailies, Punjabi Tribune is fastest growing

According to IRS 2010 Q1 data, Ajit continues to maintain its leadership position among Punjabi dailies despite a decline in its AIR (Average Issue Readership). On the other hand, Punjabi Tribune, which is ranked third, has emerged as the fastest growing daily with a double digit growth.

Ajit has seen an AIR of 1,063,000 in this round as compared to 1,136,000 in IRS 2009 R2, a decline of 6.43 per cent. No. 2 Punjabi daily Jag Bani, too, has seen a decline in its AIR from 1,122,000 in IRS 2009 R2 to 1,032,000 in the latest round, down 8.02 per cent.

Punjabi Tribune has beaten this downward trend with a 19.43 per cent jump in its AIR - from 243,000 in the previous round to 290,000 in IRS 2010 Q1.

Tags

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India