Top Story

e4m_logo.png

Home >> Media – Print >> Article

Instant Soup Mixes Advertising in Print grew 100% in 1st Half of 2005: AdEx study

02-August-2005
Font Size   16
Share
Instant Soup Mixes Advertising in Print grew 100% in 1st Half of 2005: AdEx study

This steep increase in print advertising by instant soup mixes comes on the heels of a massive 94 per cent dip in the category’s advertising in 2004. Knorr Soup from HLL was the top advertiser among brands.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016