The International Newspaper Marketing Association Global Forum, or INMA, is scheduled to organise a two-day newspaper conference on November 10 and 11 in Mumbai, to highlight the recent developments in different parts of the publishing industry. The conference will feature top newspaper executives from North America, Europe, Latin America and the South Pacific under the theme 'Bringing the World of Newspapers to India'.
The conference is targeted at senior-level newspaper executives responsible for product development and growing revenue, advertising, circulation, and brand for daily newspapers in India. “While we look forward to sharing experiences from around the world, we are equally eager to learn more about the best practices that are driving newspaper circulation and advertising growth rates to the highest levels in the world,” said INMA executive director Earl J Wilkinson. “We hope to welcome new members from India to the INMA community,” he added.
INMA partners in the Mumbai conference include The Times of India and The Indian Newspaper Society. Speakers at the programme include Jan Wifstrand, editor-in-chief of Dagens Nyheter, Sweden; Mark Challinor of Associated Newspapers, England; Shaun Higgins, director, The Spokesman-Review, US; Paulo Mira of The Miami Herald; Eivind Thomsen of Norway's Schibsted; Marti Buscaglia of the Duluth News-Tribune in the US; and Ravi Dhariwal, executive director, Bennett, Coleman & Company, India.
The Dallas-based INMA is an association of senior newspaper executives with about 6,000 members and subscribers in 123 countries worldwide. It produces magazines, web sites, e-newsletters, reports, books and conferences on how newspapers can increase circulation, advertising and branding.