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INK 2012 to chart innovative way forward for newspapers

INK 2012 to chart innovative way forward for newspapers

Author | exchange4media News Service | Thursday, Jul 19,2012 11:51 PM

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INK 2012 to chart innovative way forward for newspapers

INK (Indian Newspaper Kongress), the annual conference organised by exchange4media Group, will put the spotlight once again on the business of newspapers. INK 2012 is presented by Dainik Jagran. Business Standard is the print partner.

Tabloids, regional focus, lessons to be learnt from mature markets, business models that work and editorial policies will be deliberated at the day-long conference.

INK 2012 has an impressive speaker line-up that includes:
Akshay Mehrotra, CMO, Policy Bazaar
Arunabh Das Sharma, President, BCCL
BG Verghese, senior journalist
DD Purkayastha, MD and CEO, ABP Group
Jwalant Swaroop, COO-Publishing, Lokmat Media
LV Krishnan, CEO, TAM Media Research
Mohit Jain, Executive President – Supply Chain, Times Group
Nandini Dias, COO, Lodestar UM
Pawan Agarwal, Director, Bhaskar Group
Prabhu Chawla, Editorial Director, New Indian Express
Rahul Kansal, Executive President, BCCL
Saaket Arora, VP – Marketing and Alliances, CL Educate
Sandeep Sharma, President, RK Swamy Media Group
Sarmad Ali, Managing Director, Jang Group
Sathyamurthy Namakkal, President and Head, DDB Mudramax
Satyajit Sen, CEO, ZenithOptimedia
Sivakumar Sundaram, CEO, Brand Capital
Sudeep Narayan, Marketing and PR Director, Volvo India
Sunil Mutreja, Executive Director, Amar Ujala
T Gangadhar, Managing Director India, MEC
Varghese Chandy, Senior GM – Marketing Operations, Malayala Manorama
Vinay Pasricha, Chairman, WLCI

Some of the topics that would be discussed at length include: Innovations in newspaper advertising – What works; Innovating for a digital future; National brands dove tailing local heroes or vice versa?; and Innovation in the art of storytelling.

This apart, there will be a special Q&A session featuring BCCL’s Rahul Kansal and Jang Group’s Sarmad Ali.

The conference will commence at 10 AM on July 20, 2012 and is being held at Leela Kempinski, Gurgaon.

 

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