Top Story

e4m_logo.png

Home >> Media – Print >> Article

India Today Travel Plus wins at Asian Publishing Management Awards 2007

04-October-2007
Font Size   16
India Today Travel Plus wins at Asian Publishing Management Awards 2007

India Today Travel Plus, the travel magazine from the India Today Group, recently won an award at the Asian Publishing Management Awards 2007 in the Editorial category for promoting North-East India. Out of 79 entries from six countries, India Today Travel Plus was the only leisure magazine to win editorial recognition.

Meanwhile, Travel Plus would also be soon launching a media campaign. It would probably be the first travel magazine in India to hit the screens with a sleek and trendy commercial, shot in Venice, corroborating the fact that the magazine is the discerning traveller’s friend and guide.

“As the world is shrinking, the Indian travel market is expanding, with more and more people choosing to see the world on their own terms. Global leisure travel has never been bigger, and India Today Travel Plus has kept in step with the changing needs of its readers. We have always been the magazine of choice for the avid and evolved traveller, offering novel ideas and personal accounts from writers who have given in to wanderlust,” said Mala Sekri, Publishing Director, India Today Travel Plus.

“Today, our expertise on travelling the length of India occupies even more of the magazine, while we still retain the emphasis on upmarket travel to international destinations. We ferret out local secrets so that our readers immediately feel like they’re locals instead of tourists. The magazine is a complete guide that provides the framework for your own individual experience,” added Sekri.

The magazine now has added several new sections, which include short breaks from the major metros every month, special hotels, and complete itineraries. A soon-to-be-launched website is aimed to complement the magazine.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The Managing Editor of Public TV gives insights about the struggle the Kannada news channel endured during its nascent stage and what led them forward to the second position that they occupy right now in what is a rather crowded marketplace

Azhar Iqubal, co-founder of Inshorts, expresses his views on how shorter form of content is preferred more over the in-depth stories and has also focused on how mobile has become the effective medium to target consumers

The beauty of the internet business is that as your cost curve flattens, your revenue curve keeps growing up and that's why the valuations are so high, said Ashish Hemrajani, Founder-CEO, BookMyShow

While domestic and international brands are competing for a bigger pie of the growing digital content market, Reliance Jio with its Jio Studios has added a new dimension to this competition.

At the Ad Club Knowledge series event in association with Hindustan Times presented an interactive session with Chandramouli Venkatesan, CEO (special projects) - ‎Pidilite Industries Limited, on his b...