Top Story


Home >> Media – Print >> Article

HT strengthens its presence in the NCR with Noida edition

Font Size   16
HT strengthens its presence in the NCR with Noida edition

The National Capital Region is increasingly becoming a focus area for print players. After launching its Gurgaon edition, Hindustan Times has now launched its Noida edition, which hit the newsstands on August 27, 2010. With this, Hindustan Times reaches out to the residents of one of the fastest growing areas of the NCR.

Speaking on the launch, Shantanu Bhanja, Vice President - Marketing, HT Media, said, “As the No. 1 newspaper of Delhi NCR, we are delighted to announce the launch of Hindustan Times, Noida to give a voice to Noida and to further strengthen our presence in the National Capital Region. With this launch, we will have dedicated pages, which will pick up the issues and concerns of Noida residents and partner them in building Noida into a world-class city.”

To celebrate the launch, Hindustan Times is organising the Noida First Festival, bringing together some of the best artistes of India such as Mallika Sarabhai, Euphoria, Pankaj Udhas, Wadali Borthers and many more over the coming few weeks. The launch will be supported by an aggressive promotion and marketing strategy with a mix of outdoor, press and on-ground activations.

The HT Media group is one of the leading media conglomerates and home to some of India’s leading newspapers, English daily Hindustan Times, Hindi daily Hindustan, and business paper Mint.

Tags NCR Shantanu Bhanja exchange4media

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

The campaign has urged all women to go for an early detection of breast cancer.

The sticky banner appears to show up in YouTube pre-roll ads of other brands, like a standard in-video banner. And the adhesive power of the banner is so strong, that even the characters in the ads ca...

Conceptualized and executed by GREY Group, the latest campaign for ENO demonstrates how the sudden onset of acidity can not only disrupt an otherwise fun moment, but has the potential to derail the ce...