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HT Q3 FY13 ad revenue up by 2%, circulation revenue by 12%

13-February-2013
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HT Q3 FY13 ad revenue up by 2%, circulation revenue by 12%

HT Media has reported a five per cent growth in its Q3 FY13 total income at Rs 5,709 million, from Rs 5,429 million in the corresponding quarter of FY12. There was a marginal rise of two per cent in advertising revenues of print segment to Rs 4,149 million from Rs 4,073 million, primarily due to higher volumes.

Circulation revenues were up 12 per cent at Rs 565 million from Rs 503 million in Q3 FY12, driven by higher circulation and realisation per copy. Radio revenues saw a growth of 26 per cent – from Rs 174 million to Rs 218 million in Q3 FY13.

EBITDA was higher by 15 per cent at Rs 1,113 million from Rs 967 million, primarily driven by growth in circulation and advertising revenues.

Profit after tax stood at Rs 536 million, a growth of 11 per cent as compared to Rs 482 million in Q3 FY12.

Commenting on the performance for Q3 FY13, Shobhana Bhartia, Chairperson and Editorial Director, HT Media said, “We are pleased to report strong financial and operational performance this quarter. Our overall growth in revenue, combined with a persistent focus on cost optimisation, has resulted in a healthy improvement in profitability. This has been backed by the latest India Readership Survey, which has yet again confirmed our strong brand salience amongst English and Hindi dailies. We continue to expand our readership base in Mumbai and Uttar Pradesh, and have retained our leadership positions in Delhi, Bihar and Jharkhand.”

She further said, “In addition, our radio and digital businesses continue to deliver robust growth according to plans.”

IRS 2012 Q3 2012 data reaffirmed the progress made by HT Media across all its publications. Hindustan Times readership grew to 3.79 million with over 2.3 million exclusive readers – a five per cent growth over IRS 2011 Q3. Hindustan continued to consolidate its position with an all India average readership of 12.24 million, a growth of two per cent over IRS 2011 Q3 figures. Mint maintained its No. 2 position in the business daily segment with a readership of 0.23 million and a readership share of 28 per cent in key markets of Delhi NCR, Mumbai, Bangalore, Kolkata, Chennai and Hyderabad put together

The digital business continued to report buoyant performance, with 18 per cent increase in revenues from the digital segment to Rs 138 million in Q3 FY13 from Rs 117 million in the corresponding quarter of the previous fiscal.

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