French monthly Le Monde in editorial pact with Delhi-based Hardnews
Leading French magazine, Le Monde Diplomatique, which has a global readership of over 1.5 million in 17 languages, has entered into an editorial alliance with Delhi-based national news monthly Hardnews.
Diplo, as the French magazine is popularly called, has bucked the trend of falling circulations and proved that readers have a keen and insatiable appetite for hard news and probing analysis.
Speaking to exchange4media, Sanjay Kapoor, Consulting Editor, Hardnews, said that their partnership with Diplo would expose their readers to high quality reportage and analysis and “complement our efforts to provide a top class Indian magazine with an international perspective”.
“Towards this end, there would be a special section comprising some of the choicest articles from Diplo’s bouquet in every issue of Hardnews. This is only the first step in expanding its relationship with Diplomatique,” Kapoor added.
He further said, “We have the rights of Diplomatique for the South Asian region and we are looking at different ways where we can work together. Diplo is quite keen to use its partnership with us to access the fast growing readership in Hindi and other languages.”
“Diplo decided to partner us because we share the same kind of editorial values. We are both independent and share similar concerns about unfettered globalisation and the impact of footloose capital on our kind of societies,” Kapoor pointed out.
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