Top Story


Home >> Media – Print >> Article

Filmi Duniya goes all colour, plans English edition by 2009

Font Size   16
Filmi Duniya goes all colour, plans English edition by 2009

Hindi film magazine Filmi Duniya plans to come up with an English edition by 2009. The magazine also plans to come up with more regional language editions thereafter.

“After acquiring the magazine from Narendra Gupta in May 2007, we have made many changes. Now the magazine is all colour, while earlier it was only 20 per cent colour. The the newsprint has also been replaced with glossy papers,” said V K Chopra, Editor, Filmi Duniya.

Other changes include increase in the number of pages from 100 pages to 130 pages. “The magazine is now a complete film gossip magazine. We have removed the short stories that used to appear earlier. Our target group is mainly housewives,” added Chopra.

“According to the IRS 2007 R-2 readership figures, the magazine is the No. 1 Hindi film magazine. Eighty-three per cent of our readers are below 40 years. Filmi Duniya is equally popular amongst male and female readers, and in both urban and rural markets,” Chopra further said.


Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016