Condé Nast Traveller, the premier travel magazine, is set to launch its India edition in October 2010. To be priced at Rs 100, the magazine would be a bi-monthly. The launch of Condé Nast Traveller follows the successful launch of ‘Vogue’ and ‘GQ’ in India and will cater to the affluent Indian reader.
Condé Nast Traveller India will be the 6th edition of the travel publication. The first edition of the magazine, launched in the US in 1987, has been the recipient of six National Magazine Awards, the highest honour in magazine publishing, while the UK edition, launched in 1997, has won numerous accolades, including the PPA Consumer Lifestyle Magazine of the Year on two occasions.
In a prepared statement, Nicholas Coleridge, Vice President, Condé Nast International, said, “Condé Nast Traveller is the world’s most important and authoritative travel publication, with the highest standards of journalism, service and photography. We are delighted to be bringing it to India.”
Alex Kuruvilla, Managing Director, Condé Nast India, added here, “With ‘Vogue’ and ‘GQ’ well received and established in India, we are now proud to announce the launch of the iconic and much awaited Condé Nast Traveller. With it’s bouquet of three titles, Condé Nast India now provides advertisers the perfect platform to reach the elusive and discerning, affluent Indian audience.”
Condé Nast, a division of Advance Publications, currently operates in 24 countries, publishing 125 magazines, and with 98 innovative websites from Condé Nast Digital. Recent launches include ‘GQ’ in China, ‘Wired’ in the UK and Italy, while ‘Vogue’ Turkey will be launched on February 25, 2010, taking the number of markets Condé Nast publishes in to 25.