Business Standard is gearing up for the ‘Best B-School Project Award 2010’ planned for February 1, 2011. A national level competition, the best B-School project work done by students during the academic year as part of their curriculum is nominated by their respective institute.
Speaking on the upcoming awards, S Arun Natesh, Head - Marketing, Business Standard Ltd, said, “With only one nomination per institute, the quality standards are set at a very high level. Now, these projects are evaluated by Deloitte and an eminent jury drawn from corporate India. From a total of 154 projects, five make it to the finals, where the students make a presentation in the presence of an invited audience and the jury panel.”
Several eminent members from the business industry will be present to grace the award ceremony. Salman Khurshid, Minister of State for Corporate Affairs, will be the chief guest at this event and will hand over the awards to the deserving students.
Our typical marketing budget is usually 10 per cent of the topline spend