Top Story

e4m_logo.png

Home >> Media – Print >> Article

Bhaskar Group to launch Hindi business daily; Yatish Rajawat appointed Editor

01-May-2008
Font Size   16
Share
Bhaskar Group to launch Hindi business daily; Yatish Rajawat appointed Editor

Bhaskar Group is all set to launch its Hindi business daily with Yatish Rajawat, formerly of Businessworld, as Editor. Rajiv Jaitly, President, Ad Sales, Dainik Bhaskar, has confirmed that the Group is in the process of launching a Hindi business daily, but refused to divulge further details. According to industry sources, the paper would be launched soon with an initial print run of 2 lakh copies.

With Business Standard and Economic Times already having launched their Hindi business dailies, and the Jagran-TV18 venture ready to launch its Hindi business daily soon, the market is sure to see some interesting competition.

On the thought process behind launching the paper, a highly placed source in the industry said that the Bhaskar Group had always launched various products to address the latent needs of its readers. It is with this line of thinking that the group has embarked on launching a Hindi business daily in the market. In the recent past, the Group has launched publications like ‘She’, ‘Bal Bhaskar’, ‘Young Bhaskar’, ‘Lakshya’, and ‘Women Bhaskar’.

Prior to this appointment, Yatish Rajawat was with Businessworld, where he was heading the Delhi bureau. He has also worked with Economic Times for 8-9 years, based in Mumbai, and Hindu Business Line, where he had worked for five years.

Tags

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

Software and Technology, Consulting, Healthcare seem to be increasingly using Webinars to engage with their clients and employees

Chandy indulges in his love for reading and learning something new over the weekends

Though revenue from media operations grew by 10.6% yoy to Rs 760.8cr, the film production revenue declined by 18.0% yoy

At the inaugural one-on-one session between Aroon Purie, Chairman & Editor-in-chief of India Today Group and Anurag Batra, Chairman & Editor-in-chief BW Businessworld & Exchage4media Group, Purie spok...

At the 11th Indian Magazine Congress in New Delhi Rajdeep Sardesai, Consulting Editor, India Today, remembered the time when he used to work for Times of India