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BCCL acquires stake in Access Atlantech Tech

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BCCL acquires stake in Access Atlantech Tech

Bennett, Coleman & Co Ltd has picked up stake in Access Atlantech Tech (I) P Ltd (AAT), the company that brought SAE Technology College to India. The private treaties arm of BCCL has signed the deal with AAT promoter Rathish Babu Unnikrishnan.

AAT's business interests lie in the education segment, with emphasis on technology applications for the Entertainment and Media industry. It currently operates four campuses in Chennai, Mumbai, Delhi and Bangalore.

Speaking on the company's future plans, Rathish Babu, CEO, said, "We have firm plans for production of digital content for digital projection theatres, radio content, documentaries and animated films. Co-production tie-ups shall be in place by the end of this month, including an incubation centre to harness and launch fresh talent. Our students have already been recognised in national and international festivals, so talents can be molded in-house."

He added that degree courses and post-graduate courses were in the offing for the current academic year, and said new centres were earmarked in 'large cities'.

AAT has an academic-industry partnership board comprising Tanay Gajjar (audio engineer), Ibrahim Vehrnon (Red FM), Deepan Chaterjee (audio engineer), Dr S P Balasubramaniam (singer and producer), Santosh Sivan (director and cinematographer), Suresh Balaje (producer) and Rajesh Touchriver (director). Over 580 students have graduated from its four Indian campuses till date.

SAE Technology College was launched in Chennai in 2000, and now has branches in Mumbai, Bangalore, Delhi and Thiruvananthapuram.


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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.