Top Story


Home >> Media – Print >> Article

Bangalore Mirror all set to don the avatar of a broadsheet daily

Font Size   16
Bangalore Mirror all set to don the avatar of a broadsheet daily

Bangalore Mirror will be donning a new avatar from 10th October, 2014. Launched in 2007, in a tabloid format, Bangalore Mirror is being changed to a broadsheet to offer more to readers and advertisers alike.

Bangalore Mirror will continue to retain its spirit of a spunky and fearless voice of the city and will offer readers the same excitement in a bigger avatar. The paper will become broad based in terms of content offered, 18-20 pages, with more space dedicated to Nation and other key news sections. Bangalore Mirror has planned a big 360-degree marketing blitzkrieg comprising outdoor, television commercial, sampling, on-ground activation, etc. themed around ‘BIG’ Bangalore Mirror.

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.