Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

TODAY´S NEWS

Baby Care product advertising in Print media in 2005

Baby Care product advertising in Print media in 2005

Author | exchange4media News Service | Monday, May 22,2006 6:39 AM

A+
AA
A-
Baby Care product advertising in Print media in 2005

The Baby care category contributed only 1% of FMCG advertising in Print in 2005. Significantly, Baby Massage applications contributed to the colossal 162% growth in 2005 in this category. While West and North Zone publications cornered 27% share each of the category's ad spend, 'Himani Sonachandi Healthy' was the top baby care brand advertised.

Write A Comment