Top Story

e4m_logo.png

Home >> Media – Print >> Article

autoX, Quattroruote in strategic editorial partnership

13-March-2013
Font Size   16
Share
autoX, Quattroruote in strategic editorial partnership

‘autoX’, an Indian motoring magazine, has joined hands with Italy’s automotive magazine, ‘Quattroruote’, to provide automotive content to Indian readers. ‘Quattroruote’ is produced by Editoriale Domus, one of the oldest publishers in Italy.

‘autoX’ is celebrating its 75th issue in April 2013.

Commenting on the tie-up, Dhruv Behl, Managing Editor & Publisher, ‘autoX’ said, “We share the same values of transparency and objectivity, hence, collaborating with ‘Quattroruote’ is the logical next step in our evolution towards being one of the most influential, informative and entertaining automotive resources in India.”

‘Quattroruote’s Maria Giovanna Mazzocchi added here, “Tradition, quality, intellectual value and innovation have been part of the history of Editoriale Domus since its foundation in 1929. Over the years, our publishing house has built an effective communication system around its brands, capable of connecting consumers and businesses. We look forward to bringing these values to Indian readers by collaborating with ‘autoX’.”

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education