Anand Madhab, Chief Executive Officer of Jagran Pehel, CSR wing of JPL has left Jagran after a successful spell of more than 12 years. A Media and Communication Specialist, Madhab is a Social Marketing Expert. He joined Jagran in August 2003 as Regional Manager-Marketing for Bihar & Jharkhand and gradually became Head of Marketing for the entire Eastern Zone. During his stay in Jagran he has conceptualized and implemented many Social Awareness Campaigns on issues like health, sanitation, gender, population, ageing etc. He experimented and created a unique platform in Jagran to work with multilateral and bilateral development agencies. He has further designed and implemented different mass media, multimedia and CSR projects with the organizations like The World Bank, UN agencies, World Diabetes Foundation, INGOs, Corporates and Governments. Some of the projects like on Tuberculosis and Diabetes Mellitus, Gestational Diabetes Management, Women Empowerment etc. have been recognized globally as champion programs and have also been able to influence National government policies.
He left Jagran for personal reasons and aims to work either for CSR or in Development Sectors after a brief span of leisure.