Air conditioners advertising in print up 11 pc in January-April 2008: AdEx Analysis
Air conditioners advertising in print grew by 11 per cent in January-April 2008 as compared to the corresponding period last year. LG Electronics India Ltd was the No. 1 advertiser among air conditioners in print during January-April 2008.
Our typical marketing budget is usually 10 per cent of the topline spend
Perfumes are invisible and these new ads from Skinn create a story out of this