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Advertising trend in Sports Magazines during 2005: AdEx study

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Advertising trend in Sports Magazines during 2005: AdEx study

Advertising in Sports Magazines got a push of 3% in 2005 over 2004. 'Publication/Books' constituted the top category in advertisements in Sports Magazines. However, 'Add-on Promotions' in Sales Promotions took up the largest chunk of advertising in this category with 53% share.


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Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...