Advertising trend in Print medium in H1 2006 – Part 1: AdEx study

Advertising trend in Print medium in H1 2006 – Part 1: AdEx study

Author | exchange4media News Service | Monday, Aug 14,2006 8:26 AM

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Advertising trend in Print medium in H1 2006 – Part 1: AdEx study

Print contributed 35% to overall advertising volume in the first half of 2006. Print ad volume grew by 18% in Jan-Jun 2006 over Jan-Jun 2005. South Zone publications had the highest (39%) share of ad space in Print while ‘Education’ was the Top super category.

Tags: e4m

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