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Advertising trend in Business magazines during Jan-Oct 2006: AdEx study

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Advertising trend in Business magazines during Jan-Oct 2006: AdEx study

There was a 19 percent rise in ad volumes in Business magazines in Jan-Oct ’06 over Jan-Oct ’05. Nearly 70 percent share of advertising went to fortnightly business magazines, with Banking, Finance & Investment sectors contributing the highest share. HP, Ramdeo Media and Microsoft topped list of advertisers in Business magazines.


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Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...