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AC advertising in print dips 9 pc during Jan-May ’09: AdEx Analysis

13-July-2009
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AC advertising in print dips 9 pc during Jan-May ’09: AdEx Analysis

Print ad volumes of air conditioners decreased by 9 per cent during January-May ’09, as compared to January-May ’08. LG Electronics India Ltd led in AC advertising in print during January-May ’09, while Hitachi Ace Follow Me topped the list of new brands of ACs advertised in print during this period.

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