WD, a Western Digital company, has announced that Subroto Das has joined the company as Sales Director, India for its components and branded products businesses.
Reporting to Scott Davis, WD’s Vice President of Worldwide Channel Sales, Das is responsible for the sales-management and market-growth strategies of the Indian subcontinent.
“India is a diverse and dynamic market and is critical to WD’s continued growth,” said Davis. “Subroto’s broad technology background and strong customer relationship skills will benefit WD as digital storage becomes increasingly prevalent in virtually every part of our consumer and commercial lives. His leadership will be instrumental to WD’s ongoing expansion into new markets for its products and increased penetration into traditional segments in the region,” he added.
Das brings to WD intensive experience gained at Cisco, HP, EMC and IBM, where, in his last assignment as VP, he headed the System Storage group for India and South Asia, shared an official release.
“It is an exciting time to join WD,” said Das. “The company is applying its strength of addressing high-volume markets with high-quality, reliable products at low cost into fast-growing new markets such as ‘thin and light’, datacenter and cloud storage, as well as connected-life products. WD is also investing in the advancement of its technology and product portfolio. I am enthusiastic about the opportunity to work closely with the WD team and its customers, and about WD’s future,” he added.