Top Story


Home >> People Movement >> Article

Vibgyor Brand Services appoints Nihar Mudgal as Creative Director

Font Size   16
Vibgyor Brand Services appoints Nihar Mudgal as Creative Director

Experiential marketing company Vibgyor Brand Services has announced the appointment of Nihar Mudgal as Head of its Creative Department, in charge of its creative and interactive design teams. In his new role, Mudgal will work closely with the Client Servicing and Strategy teams at Vibgyor to create some unique experiences for brands.

Mudgal has previously worked with agencies such as BBDO, McCann and CS Direkt, and is credited with award winning campaigns for brands such as BMW, Canon and Schneider.

“Nihar’s skills and expertise are a perfect fit and are closely aligned with the vision we have built for our agency,” said Ankur Kalra, CEO and Founder, Vibgyor Brand Services. “His creative design process and technology led perspective in all aspects of experiential marketing will help accelerate our innovation in the marketplace,” he added.

Mudgal comes with more than 11 years of experience in ATL and BTL and has worked across graphic design, 3D, copy and audio visual and studio management. Some of the accounts he has worked on include Panasonic, Microsoft, HCL, Nestle and Gillette.

On his new role, Mudgal said, “Vibgyor Brand Services and I share the same culture mentality of creating beautiful things that also help brands solve the problem of how to connect with consumers. Design for me is not just the aesthetics, but something that is also very high on functionality. I’m truly inspired by some of the work done here and look forward to creating some very interesting work.”

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...