Sanjay Sarma, Executive Director at Ushak Kaal Communications Limited, the Delhi-based advertising agency, has resigned from his post after a nine-year stint.
Sarma joins the agency in 1996 and held several positions including Director, Client's Services and Director, Strategic Planning before taking up his current assignment as Executive Director since July 2004. He has worked on several brands and projects at the agency including Amway, Adobe, Blackberrys, Ballarpur Industries, Freelook Clothing, Hindustan Motors, Orchid Hotels and The Times of India.
He has also been involved with social projects for WHO and Population Services International. Having devoted the past 14 years in the field of marketing and communications, Sarma has a wide experience across functional areas of product and brand management, marketing, strategic planning, research and consultancy, advertising and communications. Before joining the agency, Sarma spent several years in brand management and product marketing functions.
Sarma refuses to divulge anything about his new assignment. Exchange4media, however, learns that he is likely to head a new venture in a related field.