Hindustan Unilever Ltd (HUL) has recently affected some changes in its people structure. One of the decisions coming in the wake of this is the elevation of Rahul Welde. At present, Welde is General Manager and Head of Media Services, HUL. Following this promotion, he will be Vice-President, Media Services, Asia AMET.
HUL officials have confirmed the development.
Unilever operations are divided in three principal regions – Europe, Americas and the Asia AMET (Africa, Middle East and Turkey). It is expected that Welde would move base from India following his promotion. However, further details on the development were not available at the time of filing the report.
Welde has been with Unilever for 16 years now. He had taken on the role of GM and Head of Media Services in January 2005, when the then Group Media Manager, B Venkataramanan, shifted base to the UK to assume the responsibilities as VP–Media Buying, Unilever, UK.
HLL chooses Rahul Welde to replace Venkataramanan in media buying