After being with the Turner International India Pvt. Limited group for 13 months, Shankar B has put in his papers to join Raj TV as National Sales and Marketing Head. At Turner, Shankar was the Ad Sales Head – West, handling accounts like Cartoon Network, Pogo, CNN, ZMZ and Zee English.
Confirming the development to exchange4media.com, Shankar said, “Best part about Turner was that I got to work with an excellent team of people. In my role at Turner, I was basically the western region head. I wanted to get into the all-India league again and that’s where Raj TV gave me an exciting offer. I had options from other broadcasters and few agencies as well but I found this role very exciting.”
Rajeev Nambiar, CEO, Raj TV, commenting on the appointment said, “We are focusing on putting our channel marketing in place and Shankar has had five very successful years with us. So he was the apt choice. He will be responsible for national ad sales for all channels of Raj TV.”
With an experience of over 11 years in media sales, Shankar started his career in 1993 with yellow pages, and then moved on to capital market. After that e joined Indian Express, Madurai after which he had stint of over five years with Raj TV before joining Turner.
Shankar is a graduate in physics from Madras University with post-graduation in systems management from NIIT. But his passion to meet more people saw his transition from a computer programmer to an ad sales professional.