Tupperware India has brought on board Chandan Deep Singh Dang as Chief Marketing Officer. He took charge from January 2, 2014. In his new capacity, Dang is responsible for conceptualising, designing and implementing strategic initiatives to drive the company’s growth in India. This includes developing and launching India-specific products and programmes, building consumer insights, creating relevant communication, brand building, and driving effective incentive and loyalty programmes for the field force. Dang will also handle institutional sales for Tupperware.
Before joining Tupperware India, Dang was associated Wrigley as Sales Director (India & South East Asia) for one and half years, where he helped the company beat topline targets and achieve operational breakeven for the first time in their 17-year history in India.
Commenting on his new role, Dang said, “Tupperware has built a strong brand and business in India with its unique combination of fascinating and innovative products, a motivated team, and a wonderful direct selling system. It is a privilege to be associated with Tupperware and I look forward to developing the business to the next level and beyond.”
Dang started his career as a management trainee with Hindustan Unilever, where over eight years he worked in different Sales and Marketing roles. Thereafter he moved to PepsiCo India as General Manager, Marketing, and Category Head for the Indian snack foods category (featuring brands Kurkure and Lehar). After two years in PepsiCo, he joined Nokia India, where he spent seven years in different roles.