Taj TV India has promoted Manoj Padmanabhan to National Head - Ad Sales of Ten Sports. This post was earlier held by Gargi Kaul, who had put in her papers after a six-year stint with Ten Sport.
Speaking to exchange4media about his priority for 2009-10, Padmanabhan said, “At the outset, I am extremely delighted to take up the assignment of the National Ad Sales Head of Ten Sports. Given the line-up that we have for the coming year, as a priority I would strive to make Ten Sports more innovative and exciting in terms of creating more platforms for brands to enhance their brand proposition. This has to be achieved across the board and nationally. I have a great team in place and I’m extremely positive that we will cross many milestones in the year ahead.”
In a prepared statement, Rukin Kizilbash, GM, Taj TV India, said, “Manoj is the ideal man to take over as Head of Ad Sales. He joined us four years ago and has risen steadily through the ranks. With Manoj at the helm of things to spearhead our sales for the two upcoming India tours – India’s Tour of West Indies (4 ODIs – June/July) and the triangular in Zimbabwe (India/ South Africa/ Zimbabwe – July/August) – I have no doubt we will maximise the revenues on these two tours.”
“Gargi has decided to leave us after close to six years of dedicated service and selfless devotion to selling Ten Sports, and she has done a tremendous job in helping us reach where we are today. She is one of the best sports salespersons in the country, and her departure will be a real loss to Ten Sports,” he added.
Ten Sports’ cricket line-up over the next six months includes the Pakistan-Australia ODI series at the new Dubai Sports City Stadium; the two India tours to West Indies and Zimbabwe; Pakistan and New Zealand’s tours to Sri Lanka; and England’s tour to South Africa.