Star Jupiter Entertainment Television Ltd, the joint venture formed between Star and Jupiter Entertainment Ventures in November 2008, has become active in the South. Anup Chandrasekharan, who has quit as Business Head of Zee Kannada, is slated to join the JV’s Kannada GEC Suvarna as its COO, according to sources close to the development.
Chandrasekharan was with Zee Kannada for the last two years and had played an important role in the shaping of the channel. The channel saw an increase in the relative channel share from 4 per cent to 12 per cent under his stint. Chandrasekharan was also instrumental in introducing several new reality shows like the recently launched ‘Daddy No. 1’.
Meanwhile, Shekhar J has been made the acting Business Head of Zee Kannada with immediate effect. He was earlier handling sales of Zee South.
When contacted, Chandrasekharan confirmed that he had quit, but refused to say any thing on his next assignment. Suvarna officials couldn’t be contacted at the time of filing the report, but highly placed sources have confirmed the development.
Chandrasekharan has had two stints with the Zee Group, where in his earlier stint he was with Zee Network and spent close to four years. He then moved to Sri Lanka, where he was entrusted with the task of setting up the country’s terrestrial channel, Derana TV, as the CEO.
It may be recalled that following the formation of the joint venture, Star Jupiter has become the majority shareholder of Asianet Communications Ltd, which broadcasts channels in Kannada (Suvarna), Telugu (Sitara) and Malayalam (Asianet, Asianet Plus).
Chandrasekharan’s appointment as COO further strengthens the JV’s operations in the South.
Southside Story: Star, Jupiter form JV; to have majority stake in Asianet Communications